Episode 023: Tara Zirker – Facebook Ads

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TOPICS:

(1:06) Introducing Tara
(2:56) Before systems
(9:26) Tara’s inspiration and process
(12:52) Creating the command center spreadsheet
(16:57) Being transparent and having systems
(24:41) How to organize ads
(32:46) Tara’s best financial investment
(34:02) Worst financial investment: too many people
(35:47) Where to find Tara

Whatever you do, for any entrepreneur out there, whatever your product is, you’re always going to be refining that product/service. It’s making sure there’s a system to it… Once you systematize – your services, your offerings, your products – your growth just skyrockets.
— Tara Zirker

RESOURCES:

 

GUEST BIO:

An insightful and natural-born-marketer, Tara Zirker is the owner of Sunbeam Communications. She is a technical marketer at heart: her company specializes in digital marketing that is fully measured and deeply analyzed. They serve the spa and wellness worlds with full-service digital marketing services and they serve a huge portfolio of other industries with Facebook advertising. She lives in Washington DC and visits Hawaii as often as possible. She and her husband have a 10-year-old puppy and are expecting their first child.

WHERE YOU CAN FIND HER:

Sunbeam Communications
Tara’s Facebook
Tara’s Instagram